Reliable quality, right from the source

Inspiring confidence through and through.

A basic requirement

We put only the freshest, highest quality fruits and vegetables on consumers’ plates.

This is something Coöperatie Hoogstraten customers know they can count on. We inspire confidence. That’s why quality and food safety are key to everything we do. And that all starts with the grower.

Quality assurance

All our producers grow their fruit and vegetables according to strict production and quality standards, as set out by our strict specifications. Quality is an important aspect of this.
  • Our outward quality is not only guaranteed by a thorough inspection at the time of supply, but also at follow-up inspections the morning before each sale (especially for strawberries).
  • Internal quality controls are also carried out on two levels. Ongoing shelf life checks in our storage units give growers and employees valuable insights to ensure and improve product quality. We also conduct analyses on products supplied in accordance with a sectoral, risk-based monitoring program. This involves both chemical analyses to check for any crop protection agents and contaminants, and microbial analyses.

Such quality assurance product checks are always carried out for each grower, as well as for each crop supplied by that grower.

Food safety

We’re mindful of our responsibilities in this regard, paying particular attention to food safety throughout our chain. As a result, all our products meet European food safety standards.

Traceability

Transparency and traceability are vital for anyone wanting to put quality and food safety first. That’s why we keep track of all aspects of cultivation, from field data to pesticide use. By recording, measuring and inspecting everything from start to finish, we can guarantee our food is safe, right from the source.

Certification

All our growers meet the quality standards required by the following certificates, and we’re proud of the certificates we’ve gained.

Some growers hold additional certifications. Want to know more about getting certified? Please get in touch.