Hoogstraten bell peppers: smart, fast and transparent through and through

Hoogstraten bell peppers: transparent price, craftsmanship, innovation. Fresh, sustainable, and customer-focused, from grower to market. Hoogstraten through and through.

Hoogstraten bell peppers. Higher returns, fewer worries

Our growers in Belgium and the Netherlands grow red, yellow, green, and orange bell peppers with both craftsmanship and technology. Thanks to centralized sorting, data-driven control and customer-focused packaging, we deliver exactly what is required – our peppers are transparently priced, fresh and reliable.

Your benefits as a bell pepper grower with us?

Discuss them with Marcel, our specialist

Hoogstraten through and through. Smart, fast and transparent

Strength in 4 colors

year-round expertise, largest supply in the summer

Centralized sorting & customer-focused packaging

from sizing to composition, ready for all specifications

Transparent pricing: clock auctions and forward contracting

steered by current cultivation and sales forecasts

No stock, always fresh

maximum freshness thanks to just-in-time logistics and daily sell-out of all produce

Sustainable top brand: Flandria label

known internationally for top quality and environmentally friendly cultivation

Collaboration with Proefcentrum Hoogstraten (PCH)

research strengthens production

At home in Belgium and the Netherlands

knowledge that pays off, even when the market is a little slow

Access to markets across Europe

from March to early November

Smart cultivation, strong chain

We combine craftsmanship with data-driven innovation. Our growers and processing lines use AI-powered camera systems, automated lidding equipment, and continuous process optimization. The result: consistent quality, lower costs in the event of irregularities, and a chain that can react quickly when demand changes.

Centralized sorting: exactly what you need

At our centralized sorting facility, bell peppers are processed uniformly and flexibly:

Sorting by size and quality
Custom solutions for boxes, crates, sleeves, language variants
Rapid changeovers between colors and product combinations
Direct loading at our facility for shorter lead times

We respond accurately and efficiently to changing market demands.

Clear price inspires confidence

We believe in clear price agreements:

Clock auctions
for the best price on daily produce
Forward contracting
with a confidential, structured process
Continuously updated forecasts (cultivation & sales) for optimal alignment with market conditions

The benefits: predictability, trust, and the best possible price.

Futureproof, through and through

Our cooperative is a sustainable model. Together we build our future, and together we focus on knowledge, technology, growth, and quality. Our chain is smart, fast and transparent.

Intelligent, efficient, and rapid response to needs

Sorting
size and quality according to agreed specifications
Packaging and labels
many packaging and labeling options available
Product mixes
single-color or mixed packs (red, yellow, orange, and green)
Delivery
centralized sorting or delivery of pre-sorted product to our facility

Product specifications and certificates?

Retailer-made, including wholesale & food service

Reliability & predictability

stable supply, open communication

Quality & freshness

Flandria-certified quality, uniform sizing, no stockholding

Efficiency & convenience

centralized sorting, European market reach, short lead times

Customization

Color mix, packaging, labeling and origin

Sustainability

measurable cultivation and processing efforts, supported by Proefcentrum Hoogstraten (PCH) research

Buying peppers?

Ask our sales team for specs and prices

Growers feel at home here

Higher returns, fewer worries: we are the link between production and sales, so you can focus on growing.

Optimal pricing
combination of auctions and forward contracting, supported by strong buyer relationships

Transparent operations
you are welcome to visit our processing facilities

Rapid product feedback
we share our observations immediately, so you can make adjustments

Knowledge sharing and benchmarking
we are building a platform to share insights and compare performances

Tailored services
sort and pack your produce yourself or outsource it to us; we provide the materials and variants

Contact Marcel

Thinking of joining Coöperatie Hoogstraten? Sounds a real treat!

Feel free to contact Marcel with no obligation.
He helps growers find their way around our cooperative.