Hoogstraten tomatoes: specialists through and through
Thanks to our scale, and advanced growing techniques, we ensure year-round production of both specialty and standard tomatoes. As specialists in flavor-focused tomatoes, we develop unique concepts that align perfectly with the needs of consumers and the market.
At Coöperatie Hoogstraten, we bring out the best in each other. By delivering the best possible returns for our products, maintaining the highest quality standards, embracing innovation, and looking ahead to a sustainable future, we help our growers succeed.
Helping each other achieve top quality, all year round
the undisputed benchmark for quality
for tomatoes sold loose, and tomatoes on the vine
close collaboration with leading grower groups such as Den Berk Délice and Tomeco
with events such as the Tomato Experience Days
to help optimize performance at the point of sale
Customized marketing and sales: clock auctions and forward contracting
We tailor our sales approach to each product and market. Our specialty tomatoes are sold by forward contracting, while our standard tomatoes are marketed with both the auction clock and forward contracting. For standard tomatoes, we also offer advance sales of full truckloads through the auction system. This gives growers the confidence of reliable market access and the best possible returns. Customers can also choose customized packaging solutions, helping to preserve quality and freshness.
With direct access to international markets and strong retail partnerships, we provide stable and reliable sales channels both domestically and abroad.
Smart, efficient, and responsive to market needs
- Logistics for daily freshness
daily deliveries of fresh produce to ensure maximum freshness in store - Flexible and customer-focused
customers can choose customized packaging solutions - Centralized management
optimized logistics flow - Extra services such as IT and certification
help reduce the administrative burden on growers
Retailer-made, including wholesale & food service
- Guaranteed premium quality
strict quality standards and meticulous cultivation practices ensure that every tomato meets the highest expectations for color, shape, and flavor - Personalized partnerships
strong retail partnerships and customized concepts for specific market segments - Reliability
data-driven insights from field to fork enable precise alignment of supply and demand
Futureproof through innovation and collaboration
Each year, we trial hundreds of different tomato varieties. Through extensive taste testing, we select only the very best. The result is a portfolio of innovative concepts and packaging solutions, such as the Discovery Box.
Our growers employ sustainable cultivation techniques, including LED lighting, energy screens, and solar panels installed on buildings, greenhouses, and even water surfaces.
In collaboration with the research center Proefcentrum Hoogstraten (PCH), we constantly invest in improved growing methods and sustainability initiatives.
Ready to build the tomato category of the future together?
Leverage our unique shelf insights and innovative packaging concepts to drive growth and performance.
Growers feel at home here
At Coöperatie Hoogstraten, we help growers maximize the value of every pound of produce. Supporting the best possible business results for each individual grower remains our highest priority.
Transparent cost structure
thanks to our efficient operations, our marketing and sales costs are among the most competitive in the Benelux
Tailored services
we make your work easier with additional services such as IT solutions, logistics support, and assistance with certification
Data and expertise
access valuable knowledge, innovative research through Proefcentrum Hoogstraten, and data-driven insights to help your business grow and succeed
Contact Marcel
Ready to market your tomatoes successfully on the international stage?
Count on stable, reliable market access through our strong network and efficient sales systems. Discover the benefits of joining our cooperative with Marcel or Chris.